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Eskom preparations for the 2010 world cup |
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2010 revenue estimates to increase by R21b |
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How to make money in small business from the 2010 World Cup
With the successful bid for the 2010 Soccer World Cup, South African entrepreneurs are presented with a number of small business opportunities. According to the Ministry of Environmental Affairs and Tourism, the 2010 World Cup is expected to involve approximately three and a half million people, both South Africans and foreigners, including spectators, officials, sponsors and players. The opportunities for small businesses to service the needs of so many people are enormous.
A report by Grant Thornton Kessel Feinstein revealed, the event will lead to direct expenditure of R12,7 billion; it will contribute R21,3 billion to the GDP of South Africa; and will create 159 000 new employment opportunities.

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Get behind 2010: with Gary Bailey's ‘GamePlan'
With GamePlan 2010, Goalkeeping legend and sportscaster, Gary Bailey hopes to prepare entrepreneurs and SMEs nationwide for the tournament, thus aiding and establishing businesses that will thrive long after the pop of the last cherry-bomb of the tournament's closing celebrations.
"2010 will be the most profitable World Cup in the history of Fifa. Fifa has a tremendous amount of confidence in the economy, political stability and the institutions of South Africa ."
Danny Jordaan, Chief Executive, 2010 World Cup Organising Committee

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Profitable 2010 Business Opportunities to choose from
Inadequate business skills and financing difficulties make it a challenge for South Africans to realise these benefits. Limited knowledge of the business opportunities and the means to access them is another problem faced by South Africans who wish to profit from the country's hosting of the 2010 World Cup.
Addressing this, the 2010 Business Opportunities Expo in Sandton in July and in Cape Town in August, identifies sectors where opportunities are expected.
“Visitors to the expo will not only hear about the opportunities, but will also meet the very exhibitors from the different sectors who are providing these opportunities. They can expect to receive critical information, form partnerships and gain access to these opportunities,” says Neli Mabaso, convener of the Expo.
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Bill outlines tax breaks for 2010 World Cup
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SOCCER WORLD CUP FACT FILE
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THE INSIDE STORY ON WORLD CUP TAX BREAKS |
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The 2010 FIFA World Cup will set South Africa’s economy alight in the next three years. Tax analysts and economists predict the event should bring in more than R20-billion and create as many as 159 000 new jobs.
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Scoring Marketing Goals by Ambushing - Dr Owen Dean
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Call for objections: FIFA request for trade marks
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